Vista Radio’s Ontario stations worked harder than Santa’s elves through December, to deliver huge gifts to their local communities.
- Moose FM CKLP 103.3 in Parry Sound raised a record $32,000 for the Salvation Army at their Moose Kids Christmas Radio-thon, complete with live music, an icy swim, a head-shave, smile cookies and a rendition of Santa Baby.
- Moose FM CHMS 97.7 in Bancroft raised $17,331.07 to provide clothing, gifts and safety programs through the Ontario Provincial Police.
- Moose FM CKNR 94.1 at Elliot Lake had local musicians performing live, school children singing carols and a truly joyful Christmas atmosphere,collecting $11,773.39 in pledges and three truckloads of toys, valued around $6,000 For the Salvation Army.
- Moose FM CHPB 98.1 in Cochrane collected $1,000 cash and filled a pickup truck with food for the Cochrane Food Bank.
- The radio-thon hosted by Moose FM CHMT 93.1 in Timmins was a full day of local talent and contributions on air, raising $2,300 in cash and well over 200 lbs of food for the South Porcupine Food Bank.
- The Moose CFZN 93.5 in Haliburton raised $14,177 for the local food bank.
- Moose FM CFXN 106.3 in North Bay partnered with local television personalities for the 7th Annual Moose FM-TV Cogeco Santa Fund-raiser, to collect over $17,000 for the local Santa Fund.
- FM 105.5 in Huntsville had an online auction and the Kids Christmas Wish Radiothon, raising an impressive $69,700 for Huntsville Rotary and the Salvation Army.
- The Moose 99.5 FM Muskoka – Bracebridge raised a whopping $96,000 for the Salvation Army.
- Finally, Vista’s two stations in the Niagara region, 105.1 Ed FM and Z101, raised a total of $124,791.55 for Project Share, with the 22nd Annual Good News Breakfast.
“This is what local radio, teamwork and community can do together to ensure every child and family has a very Merry Christmas!” said Wendy Gray, VP of News and Digital Content for Vista East. “Again, this shows the power of local radio and how we as broadcasters can make a difference in the lives of those in need in our communities.”
“The Moose Kids Christmas Radiothon truly is the most rewarding thing we do each and every year,” said Ontario Programming Manager Mike Fry. “Thank you to all of the staff for putting in the extra time and extra work. Your efforts mean that kids, who would have otherwise gone without, got to wake up on Christmas morning with gifts to unwrap and a warm meal to enjoy with their family.”
The Ontario stations are the newest members of the Vista Radio family, and Programming Vice President Jason Mann says he couldn’t be more proud.
“They exemplify Vista’s philosophy of being real functioning parts of their communities, connecting people and bringing out the best in their audiences,” said Mann. “The gratification I get from seeing our people accomplish things like this fuels me every day to carry on and know that our company is doing great work in the communities we serve.”